Saturday, November 27, 2010

Back from SuperComputing 2010

The New Orleans skyline from Garden District

This view from the hotel at 6am was about the only time we had a chance to see the sun. SC10 has been a very busy week for the Ateji team, with a lot of business meetings (all the big guys where there) and a wealth of visitors to our booth.

From left to right: Claude, Maxence and Patrick on the Ateji booth. Most visitors were curious about this new approach to do parallel programming and spent a long time chatting and asking questions. We even had a handful of teachers interested in using Ateji PX as a tool for teaching parallel programming, as it provides a general and intuitive model of parallelism on top of Java.

Ateji was part of the Disruptive Technologies exhibit. You get there after submitting your technology and vision and being selected by a panel of experts of the program committee. And yes, we got a free booth! Many thanks to John and Elizabeth for making this exhibit a success.

Parallel lines named Desire

Being recognized as a disruptive technology means that Ateji PX has the potential to deeply change the landscape of HPC and parallel programming in the coming years. We all hope for its success as an industry standard. The focus on disruptive technologies was emphasized by having Clayton Christensen, the author of "The Innovator's Dilemma" and "The Innovator's Solution", as keynote speaker. Clayton, if you happen to read this, I'd be happy to have a chat with you.

We handed out these cute USB keys labeled Ateji - unlock Java performance, that contain whitepapers, documentation and an evaluation version of the software. They had a lot of success on the SC10 booth, but also with the TSA: I carried a few hundreds of them in my suitcase, it was opened and inspected every single time we boarded a plane! I now have a collection of these flyers.